Social Media & Digital Marketing 101

Why take this Social Media & Digital Marketing 101 Online course?

The objective of the Social Media & Digital Marketing course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools, and apps to target audiences for Social Media Advertising.

In this online course, students take a deep dive into how to generate advertising campaign ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms like emails, blogging, video content, and making them all work together.

What You Will Learn:

This course includes 6 hours of instruction and 43 videos. Students will learn how to set up business Facebook pages and use Facebook groups to generate leads and live video topics. The instructors will take a step-by-step look at setting up each part of the pages to its max and how to attract your ideal customer/client and get them to follow you and eventually do business with you.

More About Social Media and Marketing:

Social media and digital marketing are critical components of any business or organization’s success in today’s digital age. With the majority of the world’s population active on social media platforms, and the rise of digital advertising, having a strong understanding of social media and digital marketing has become essential for businesses to reach their target audiences. In this document, we will explore the benefits of taking a Social Media & Digital Marketing 101 course, including the knowledge benefits, career benefits, job opportunities, and salary potential.

Knowledge Benefits:

One of the primary benefits of taking a Social Media & Digital Marketing 101 course is the knowledge it provides. Social media and digital marketing are continuously evolving fields with new platforms, features, and trends emerging every day. A course can provide you with the latest information and best practices for creating and implementing successful digital marketing strategies.

You will learn how to create content that resonates with your audience, how to use analytics to measure the success of your campaigns, and how to stay up-to-date with the latest trends and changes in the industry. With this knowledge, you can become an expert in social media and digital marketing and use your skills to help businesses grow and succeed.

Career Benefits:

Taking a Social Media & Digital Marketing 101 course can also have significant career benefits. With social media and digital marketing becoming essential components of businesses’ marketing strategies, there is a high demand for professionals who can create, implement, and manage successful campaigns. By taking a course, you can develop the skills and knowledge needed to pursue a career in social media and digital marketing.

With these skills, you can work in a variety of industries, including advertising, public relations, media, and communications. Some of the job titles that you can pursue after taking a Social Media & Digital Marketing 101 course include social media manager, digital marketing specialist, content creator, and social media marketer. You can work in a variety of settings, including agencies, non-profits, corporations, and small businesses.

Job Opportunities:

There are numerous job opportunities available in the social media and digital marketing field. The demand for professionals with digital marketing expertise has been growing rapidly in recent years, and it is projected to continue to grow in the coming years. According to the Bureau of Labor Statistics, employment of marketing managers is projected to grow 10% from 2020 to 2030, much faster than the average for all occupations.

Some of the job titles that you can pursue after taking a Social Media & Digital Marketing 101 course include social media manager, digital marketing specialist, content creator, social media marketer, email marketing specialist, and web content manager. You can work in a variety of settings, including agencies, non-profits, corporations, and small businesses.

Salary Potential:

Pursuing a career in social media and digital marketing can also offer significant salary potential. According to Glassdoor, the average salary for a social media manager in the United States is $58,000 per year, with some earning as much as $93,000 per year. The salary for a digital marketing specialist ranges from $40,000 to $80,000 per year, while the salary for a content creator ranges from $35,000 to $70,000 per year.

Of course, salaries vary depending on location, experience, and the specific job you are pursuing. However, with the demand for social media and digital marketing professionals growing, there is a high potential for competitive salaries and career growth.

Conclusion:

In conclusion, taking a Social Media & Digital Marketing 101 Course can provide numerous benefits, including knowledge benefits, career benefits, job opportunities, and salary potential. With social media and digital marketing becoming essential components of businesses’ marketing strategies, the demand for professionals who can create, implement, and manage successful campaigns is growing rapidly. By taking a course, you can develop the skills and knowledge needed to pursue a career in social media and digital marketing and help businesses succeed in today’s digital age.

Using IT Certs Training for Social Media & Digital Marketing 101 Course Certification

IT Certs Training is an online training company that provides comprehensive training programs for various IT certifications, including Social Media & Digital Marketing 101 Course. The program offers several benefits, making it the best option for obtaining this certification:

1. Flexibility:

IT Certs Training provides self-paced online courses that allow learners to study at their own pace and schedule. This flexibility is particularly useful for working professionals who want to obtain certification while continuing to work.

2. Comprehensive Curriculum:

The IT Certs Training curriculum covers all the topics and skills required to pass the Social Media & Digital Marketing 101 Course certification exam. The program provides videos, practice tests, and study materials that are designed to help learners master the exam objectives.

3. Experienced Instructors:

The program instructors are experienced professionals who have extensive knowledge and expertise in IT Networking and Cyber Security in addition to many other areas of expertise. They provide guidance and support to learners throughout the training program.

4. Exam Preparation:

IT Certs Training provides exam preparation materials, including practice exams and study guides. These resources help learners prepare for the certification exam and increase their chances of passing it on the first try.

5. Cost-Effective:

The IT Certs Training program is cost-effective compared to other training programs. The program offers affordable pricing and provides value for money by offering comprehensive training and exam preparation resources.

Course Outline

Module 1 Online Lead Generation
Module 2 Facebook, LinkedIn, and YouTube 101
Module 3 List Building & Email Marketing
Module 4 Creating Social Media Content and Marketing Materials with Canva and other Apps
Module 5 Sales Funnels
Module 6 Apps & Tools Review